Slow Fashion Champion Offers Alternative
While Australian fashion labels have joined the US Thanksgiving shopping holiday sale that’s known as Black Friday, there’s one Aussie label that is bucking the trend. Slow Fashion champion Arnsdorf have emailed their clients to explain why today is Full Price Friday.
The Australian label relaunched in 2016 with a focus on sustainability. “We’ve eschewed traditional wholesaling and retail to create new ways of connecting directly with women. This means we can deliver clothing at a reasonable price without the hyper-inflated markups. We’ve also done away with traditional seasons and the prolonged cycles of waste that follow.”
Here’s their email: